Marketing Communications
We've helped dozens of marketing communications firms with their public sector growth. Whether it be a graphics design firm, creative agency, PR or advertising agency, or integrated marketing communications firm -- our team of former marketing communications senior executives have intimate knowledge on the nuances to the industry and relationships with industry and government to drive success. Last year, we helped our marketing communications clients secure approximately $600M of new contract awards. For marketing communications firms pursuing public sector business, we offer our full suite of business development services. Specifically:
Business Development Strategy
Market Intelligence
Capture, Outreach and Teaming
Pipeline Development
Training
Recent Press, Events, and Reports
Our work and views have been featured by leading industry publications, e.g. Federal News Network, as well as a numerous trade publications and organizations, e.g. PRWeek, PRovoke (formerly the Holmes Report) and the American Association of Advertising Agencies (4As).
4A’s – (Membership Required)
How do partisan politics drive the government market and what each potential election result might mean for marketing communications firms.
Download the new GL100 | FY19 Report
Clients We've Helped
We partner with marketing communications firms, ad agencies, PR agencies, and creative service companies who are looking to grow in the state and federal market. These include a variety of large holding company agencies, consultancies, and small businesses.
Insights
Marketing Communications Practice Leads
Mike Kapetanovic
Mike's shared passion for marketing communications and growing businesses prompted him to start GrowthLab. He uses his 12+ years of experience as an agency executive and successful entrepreneur to help communications firms grow their public sector business. Mike has secured $3B+ for his clients.
Tommy Benz
Tommy has spent the last 11+ years working in federal government contracting, with a focus in health communications. He has worked broadly throughout Health and Human Services and the Defense Health Agency, both bringing in business and managing the work.